Full Job Description
Job Title: Digital Content Strategist
Location: Somerville, Massachusetts
Company: Amazon
Amazon, a global leader in e-commerce and cloud computing, is on the lookout for a passionate and talented Digital Content Strategist to join our growing team in Somerville, Massachusetts. If you have a flair for creating compelling content and the insights to develop effective content strategies, we want to hear from you!
Job Overview
As a Digital Content Strategist at Amazon, you will play a crucial role in shaping our digital content landscape and enhancing customer engagement across our platforms. You will work closely with marketing, design, and product teams to curate, create, and optimize high-quality content that drives business growth and enhances the customer experience.
Key Responsibilities
- Develop and implement comprehensive content strategies that align with Amazon’s marketing goals and enhance brand visibility.
- Conduct thorough market research and competitive analysis to identify content gaps and new opportunities.
- Collaborate with cross-functional teams to produce engaging content that meets the diverse needs of our audience.
- Utilize SEO best practices to improve organic search rankings and drive traffic to multiple online channels.
- Monitor, analyze, and report on content performance using web analytics tools, with a focus on continuous improvement.
- Manage content calendars, ensuring timely delivery of high-quality content that resonates with target audiences.
- Stay up-to-date with industry trends, emerging technologies, and competitive landscape to continuously refine our content strategies.
- Train and mentor junior content team members in best practices and innovative content approaches.
Qualifications
To succeed as a Digital Content Strategist at Amazon, you should possess the following qualifications:
- Bachelor’s degree in Marketing, Communications, or a related field; advanced degree preferred.
- 3+ years of experience in digital content strategy, content marketing, SEO, or a related role.
- Proven track record of developing successful content strategies that drive engagement and conversions.
- Exceptional writing, editing, and storytelling abilities; comfortable working with various content formats.
- Strong analytical skills, with experience using tools such as Google Analytics, SEMrush, and social media metrics.
- Deep understanding of SEO/SEM principles and best practices, including keyword research and competitive analysis.
- Ability to thrive in a fast-paced and constantly evolving environment.
- Strong organizational and time management skills, with the ability to manage multiple projects simultaneously.
- Excellent communication skills, both verbal and written.
What We Offer
At Amazon, we value creativity and innovation. As part of our team, you will enjoy:
- Competitive salary and comprehensive benefits package.
- Opportunities for career advancement within a global company.
- Access to ongoing professional development and training programs.
- A collaborative and inclusive work environment that fosters diversity.
- Employee discounts on a wide range of products sold on our platform.
- Flexible work arrangements and programs focused on work-life balance.
Why Somerville?
Somerville, known for its vibrant culture and dynamic community, is one of the most exciting places to live and work in the Greater Boston area. With easy access to public transportation, a rich history, and a creative arts scene, Somerville is the ideal location for professionals looking to balance career and lifestyle.
Join Us!
If you are a creative thinker with a passion for storytelling and data-driven strategies, we invite you to apply for the position of Digital Content Strategist at Amazon in Somerville. Take the next step in your career by contributing to our mission to be Earth’s most customer-centric company. Bring your skills, innovation, and ideas to a place where your contributions can make a genuine impact.
We are an equal opportunity employer and value diversity at our company. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
Start your journey with us today and become part of a team dedicated to excellence!